OTW Fannews: Commercializing fan gatherings

[otw_staff]

• Buzzfeed looked at the umbrella of Disney fandom at its company fancon. "D23 serves as a giant hype machine for the company’s upcoming productions and consumer products, a big shopping center for the stuff they already have out, and a central meeting spot for fans and fan-vendors from around the world. It has two main constituencies: the hardcore Disney fans — D23 is also the name of the company’s official fan club, with 23 signifying the year Walt Disney moved to Hollywood and founded the studio — and members of the press who brave the traffic to Anaheim to write about the the studio’s movie presentations. The event is like Comic-Con, but with fewer snarky fanboys and more family-centric fare."
( Read more... )

OTW Fannews: Commercializing fan gatherings

[otw-staff.livejournal.com]

• Buzzfeed looked at the umbrella of Disney fandom at its company fancon. "D23 serves as a giant hype machine for the company’s upcoming productions and consumer products, a big shopping center for the stuff they already have out, and a central meeting spot for fans and fan-vendors from around the world. It has two main constituencies: the hardcore Disney fans — D23 is also the name of the company’s official fan club, with 23 signifying the year Walt Disney moved to Hollywood and founded the studio — and members of the press who brave the traffic to Anaheim to write about the the studio’s movie presentations. The event is like Comic-Con, but with fewer snarky fanboys and more family-centric fare."
( Read more... )